Price It Right: Mastering Product Pricing & Packaging

  • August 28 – September 5

    8 PM – 10.30 PM IST
    Part time: Thursday

Course Overview:

Pricing isn’t just a number. It’s one of the most powerful growth levers in a Product Manager’s toolkit. This course dives deep into how to craft smart, strategic pricing and packaging decisions that drive revenue, retention, and customer value.

What is Included:

  • Case Studies and Interview Preparation for Pricing and Packaging in Product Management
  • Monetization Models
  • Pricing Models and Buyer Psychology

  • Lifecycle

  • Metrics and SaaS Economics

  • Validation, Testing, Iterations

What You Will Learn:

    • Choose the right pricing model

    • Design effective packaging strategies that align with user segments

    • Use data to optimize pricing decisions and avoid common pitfalls

    • Collaborate with Sales, Finance, and Marketing to align on monetization

    • Run pricing experiments and interpret results with confidence

Who This Course Is For:

  • Product managers at any stage of their career

  • Entrepreneurs building AI-driven products

  • Business analysts, designers, or engineers looking to understand AI’s impact on product strategy

Format: Workshop

Hosted Virtually via Zoom

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